Google Analytics
Curated list of 7 open source alternatives to Google Analytics
Our top recommended open source alternative for Google Analytics is Umami. Not what you're looking for? We've curated a list of 7 quality open source Google Analytics replacements to fit your specific needs. Notable open source options for Google Analytics include: PostHog, Matomo, Plausible.
Google Analytics alternatives primarily fall under Web Analytics, Self-Hosted or Privacy Tools. Explore these categories for more targeted solutions or specific Google Analytics features you need.
Umami is a simple, privacy-focused alternative to Google Analytics for tracking website traffic and user behavior.
PostHog is an open-source product analytics platform that provides a comprehensive suite of tools for understanding user behavior and improving product performance.
Key Features
- Product Analytics: Tracks user behavior with custom events, funnels, and retention analysis
- Session Recording: Captures and replays user sessions to understand interactions
- Feature Flags: Controls feature rollouts and A/B testing capabilities
- User Identification: Tracks both anonymous and identified users across sessions
- Self-Hosting: Offers complete data control with on-premises deployment option

Matomo (formerly Piwik) is a leading open-source web analytics platform that provides complete data ownership and user privacy protection as an ethical alternative to Google Analytics.
A privacy-friendly alternative to Google Analytics that provides simple, lightweight website analytics without tracking personal data or using cookies.
Litlyx is a privacy-focused, lightweight analytics platform that provides real-time website insights without compromising user privacy or site performance.
Key Features
- Privacy-first analytics with GDPR compliance and no personal data collection
- Lightweight tracking script that doesn't impact website performance
- Real-time visitor tracking and website statistics
- Clean and intuitive dashboard for easy data visualization
- Cookie-free tracking that respects user privacy

Trench is an open-source analytics infrastructure platform combining Kafka and ClickHouse for high-performance event tracking and analysis.
Key Features
- Segment-compatible tracking API with Track, Identify, and Group events
- High-throughput event processing using Kafka (thousands of events/second)
- Real-time SQL and REST query capabilities via ClickHouse
- Single docker image deployment with all components included
- Configurable data export with throttled webhooks
